It's an age old story, and one that's all to familiar to Western companies dealing with China. You create a product - expending time and money on research, development and design - then you find a business partner to manufacture and/or distribute it as part of of China's now infamous Joint-Venture system. Things seem to go well at first, but then you find that your partner company has appropriated your intellectual property and is selling unauthorized copies of it without paying you a cent in return.
Your product becomes their product, and because of all of the legal vagaries and hurdles there's not much that you can do about it.
This a trap that many companies have fallen into, or have found themselves in. But one case of particular note is the recent case of Zhongyi Electronic LTD V Microsoft, which has just passed through the Number 1 People's court in Beijing.
Why is this case notable, you may ask? Because in this particular case a Chinese company has proved to be the victim or IPR theft.
The Case?In April 2007 Beijing based technology firm Zhongyi Electronic LTD lodged a complaint with the courts accusing Microsoft of violating its contractual obligations regarding the IPR rights of one of it's products.
According to Zhongyi, Microsoft signed an agreement to use to 郑码输入法 (The Zhengma Input system, Known as the Zhengma IME) - a software based system designed to allow Chinese characters to be entered onto any computer using a Western keyboard - in the windows 95 Operating system.
However, Microsoft then went on to include the Zhengma in further operating systems. Including Windows 98, 2000 and windows XP, without renewing their contract. And without paying Zhongyi for the use of their code.
"Microsoft hasn't paid us for ten years, since they paid for using Zhengma in Windows 95"
Lan Dekang, General Manager, Zhongyi (2008).
Microsoft's representatives denied any infringements. Admitting that Microsoft had entered into an agreement with Zhongyi, but denying the accusations laid against them. Stating that they had operated within the bounds of the contract, and that they had paid all of the fees required of them.
"Microsoft has fully performed its obligations including paying Zhongyi the license fees in accordance with the license agreements"
Spokesperson, Microsoft (2008)
The Verdict?In a verdict, rendered on Monday 16 November 2009, the Mainland court issued a ruling in partial support of Zhongyi, but also partially in partial support of Microsoft.
The court found that Microsoft had not violated its contract in regards to the source code for Zhengma, however it found in favor of zhongyi with regards to a ancillary IPR that Microsoft shipped alongside it. Specifically, the court found that Microsoft had illegally copied and distributed Chinese language fonts produced and owned by Zhonyi with 8 versions of the Windows Operating System, due to the files falling outside of the agreed contract.
In line with the court's verdict a cease order has been issued forbidding Microsoft from shipping further copies of all operating systems that include the disputed IPR. Zhongyi now has the option to claim compensation from Microsoft, though it remains unclear what kind of figure this may entail due to the number and spread of products involved. As well as the time period between the initial violation and the verdict.
Ironically, the task of calculating compensation is further complicated by the widespread violation of Microsoft's own IPR. Leading to difficulties determining how many copies of violating products were distributed by Microsoft - and thus are liable for compensation - and how many were illegally distributed by and thus would fall outside of a compensation claim.
Microsoft's latest operating system: Windows 7, is thought to be uneffected by the verdict as it does not include the disputed IPR. Though Windows XP, the most popular operating system in China, will be effected.
Impact?At present the impact of the verdict is not clear. Though analysts do not predict that it will have a significant impact on Microsoft's bottom line in China due to widespread piracy and market share issues with the effected products.
"The majority of operating systems in the market today are illegal copies, and the ones that are Zhongyi-related have an even smaller share of the market ..... I don't think it will have much impact on Microsoft's business."
Edward Yu, Chief Executive, Analysys International
Trends?Although the Microsoft case is unlikely to have any real impact in itself, analysts have expressed a concern that the case may mark part of a longer term trend towards Chinese companies pursuing IRP cases against foreign partners and competitors A trend which could see China ceasing to become a net sink of IRP suits, and instead issuing a significant number of its own.
"By winning this case against an internationally well-known company like Microsoft, it shows that China, although still a developing country, is taking positive steps to protect intellectual property rights"
Ling Xin Yu, Lawyer representing Zhongyi
A similar trend has previously been observed with Chinese-Taiwan. Originally the island territory was a net sink of IPR suits due to an abundance of media piracy. However, in recent years, as the its technology sector has boomed, the has begun aggressively pursuing overseas companies for copyright infringement, breach of contract, and other IPR related issues.
"We saw it in Taiwan. At first, Taiwanese companies were always on the defensive, and in recent years we have seen them initiating litigation."
Michael Vella, Head, Department of China Litigation and Intellectual Property Rights, Morrison & Foerster
The possibility of Such a trend following on from the Mainland is worrying for foreign companies. Particularly if the claims are filed in Chinese courts.
Up until recently many Chinese companies have had little choice but to pursue IPR claims in foreign courts. A process which can be expensive and which subjects them to foreign laws which can be bias against them, or which can fail to recognize Chinese IPR on the grounds that it was not registered in the country where the case is being pursued. Something that can leave Chinese companies with no jurisdictional rights to their own products if the abuse occurs overseas.
However, with an increased interest in domestic IPR, and increased willingness to pursue by Chinese courts, Chinese companies are now, more than ever, able to pursue cases against foreign companies on home territory. The reduced costs and increased the chances of winning make litigation more likely to be brought. Which in turn could prove expensive for foreign companies, not to mention embarrassing, if they are found to have violated Chinese IPR.
The scale of any future trend, if it does emerge, remains unclear. Mostly because the scale of the problem is unknown.
Up until recently the closed nature of China has meant that some companies have been unaware that IPR violations have been taking places because they have been taking place overseas, and even when they have become aware of them they have lacked the means to pursue litigation due to cost and jurisdictional issues. Equally, even when they have become aware of a violation some companies have been been forced to sign away litigation rights, and to accept low value compensation, out of the fear that if they litigate they will loose future business opportunities. Thus there may be a large flood of litigation waiting in the wings from Chiense compaines who would not previously have gone so far, or there may be comparitively little.
At present, the balance of litigation remains overwhelmingly against China, while the balance of IPR violations remains overwhelmingly the fault of Chinese companies. It is estimated that over 80% of commercial software in China is an illegal.